Who We Are
We help Fortune 500 companies + early stage ventures define their brands.
Our Vision
Memorable brands tell great stories. At 37 Essex our goal is to make your brand unforgettable. We take a journalistic approach to developing a cohesive narrative and vision for your brand capturing the nuances and subtleties of your story. Your foundational language sets the tone for your visual and digital presence. We believe you should sound as good as you look ensuring your brand captures the attention of investors and customers alike.
Our Philosophy
37 Essex is a communications and branding consultancy with a passion for entrepreneurial innovation. Thought leaders and philanthropists who dream big and take risks inspire us. We have a proven track record of helping Fortune 500 companies + early stage ventures define their brands. We’ll be your brand partners and collaborators.
Our Goal
Collaboration is the key to creating a visually enticing brand identity for your project. 37 Essex acts as your creative director guiding the strategic vision and voice we define. We’ll pair your project with the right creative visionaries to develop all of your assets.
The Woman Behind 37SX
Samantha Harris founded 37 Essex in 2012, her unique point of view and journalistic approach has defined 37 Essex's strategic and creative process. Her diverse client roster includes Fortune 500 companies, consumer good brands, nonprofits, spirits, early stage ventures, tech companies and wellness brands.
After graduating from Northeastern University with a BS in Political Science and a minor in Journalism, Samantha spent her early career working in marketing for brands such as, Howard Stern, Jive Records, Kanye West, Nike and The Fader Magazine.
An early adopter, she started a news blog in 2004, Politics As Usual. The success of her news blog led to a job offer at CNN in 2007 working on The Situation Room with Wolf Blitzer, The Political Unit and The Cafferty File, covering the 2008 election, politics and breaking news. She left CNN to join the Associated Press as a reporter and field producer where she covered breaking news, financial markets, politics, science and tech.
While working for the Associated Press, Samantha was introduced to the founder of The TerraMar Project, a global, not-for profit, start-up, focused on saving the oceans, protecting marine life and changing international legislation. Knowing where she could add value to The TerraMar Project, she left AP and was brought on as Brand Director. Here, she defined end-to-end brand and creative strategy from inception to launch. She assembled strategic partnerships with Google, The Smithsonian, United Nations, World Bank and National Geographic, growing the platform to over 1.5M subscribers in under a year.
The TerraMar Project changed the course of her career bringing her passion for storytelling, production and marketing together, leading her to launch of 37 Essex.
